Executive Team
BRIAN HERRERA
Vice President, Finance
Brian Herrera brings more than 20 years of experience in finance and accounting leadership, with a focus on improving financial performance, strengthening internal controls, and supporting organizational growth. Throughout his career, Brian has partnered with executive leadership and cross-functional teams to streamline processes, enhance financial reporting, and improve operational efficiency.
He is passionate about building strong teams, driving continuous improvement, and leveraging financial insights to support strategic decision-making. Brian believes that effective financial leadership goes beyond the numbers, serving as a strategic partner in advancing organizational goals and long-term success.
Brian holds a Bachelor of Science in Finance from the University of Phoenix.
BRIAN PETERSEN
President & Chief Operating Officer
As COO Brian Petersen is responsible for the oversight of day-to-day business operations and execution of HOM’s strategic goals. Celebrating his 25th year with the company in October 2026, Brian began as a housing specialist, eventually finding his stride in business operations, and has gone on to help guide the company through significant growth in new partnerships and lines of business.
In his current role as COO, Brian has provided leadership through strategic planning, financial management, and human resource development, which has been instrumental in HOM’s continued growth, and continues to advance the work of ending homelessness in Arizona through housing.
Brian earned his Bachelor’s and Master’s in Business Administration from Ottawa University.
HAYLEY WINTERBERG
Senior Vice President, AZ & NC
Hayley Winterberg serves as Senior Vice President for Arizona and North Carolina, where she leads housing operations and strategic initiatives to address the challenges of today’s housing crisis. With a focus on organizational growth, workforce development, and system transformation, Hayley strives to lead the movement to end homelessness and provide everyone in our community with a place to call home. Hayley champions a people-first approach, showing that great leadership involves empowering those around you to reach their fullest potential.
Hayley holds a Master’s in Public Administration and a Master’s in Leadership from Grand Canyon University, as well as a Bachelor’s in Human Services with a concentration in management from the University of Phoenix.
MICHAEL SHORE
Chief Executive Officer
As a respected voice in the housing and homelessness sectors for over 30 years, Michael has been involved at all levels in advocating for increased funding and housing solutions to advance the work of ending homelessness in Arizona through housing. Michael served as Director of Operations from 2012-2014 for the 100,000 Homes Campaign, a sector-building movement which helped transform our national response to chronic homelessness. As an advocate and practitioner, he continues his involvement in national conversations on ending homelessness through affordable housing through speaking and consulting engagements across the country.
Michael most recently co-founded and launched Padmission in 2019, a first of its kind web-based housing search platform which helps connect participants in housing programs with landlords and available units in their communities.
Michael earned his Bachelor’s in Political Science from Arizona State University, has previously served on the boards of the Arizona Coalition to End Homelessness, Arizona NAHRO, and Solari Crisis & Human Services.








